Month: November 1989

NBC to Pay $600 Million Over Four Years to NBA

Players’ Salaries Could Average $1 Million       NBC Sports agreed yesterday on a four-year, $600 million contract to televise NBA games beginning next season, snatching the package from longtime carrier CBS and continuing the recent vast escalation in sports rights fees.       The $150-million-a-year price tag marks about a 340 percent increase over …

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Be It a Single Wing or a Chicken Wing, Theismann Says a Mouthful

     I never have been to any of Joe Theismann’s three restaurants in Virginia, but I would imagine a visit goes something like this:       After you park your car, Theismann greets you and comments on the abundant parking. After you check your coat, Theismann talks about the coat-check area. After you are …

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